So let’s take a look at this scenario; I’m sitting at home watching a new movie on DSTV and it’s exactly the movie my friend Paa Kwesi has always spoken about but unfortunately he is not subscribed to DSTV. How do I get him to watch? Well I guess all you could say is, I call him to come over right? That’s not a bad idea, but then that means by the time he gets to my place, most of the best parts of the movie might have been over or what if he’s in Accra and I’m in Kumasi? Unfortunately, he will not be able to get the opportunity to watch it. So how do we solve this.
Interestingly, a new technology has brought a solution to that and it also has an app for it. Cast is a device that you put in your living room and connect to the web and while watching a program on TV, all you do is share it and anybody on your community can watch. So let’s say I’m watching a soccer game and my friend is at work, all I do is share the game onto his message as I would share message on Whatsapp and there he goes, he can watch it on his phone.
That’s what Cast does, but it’s yet to get to Ghana.